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Zeynep Serra Avan
Zeynep Serra Avan

19 Followers

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Nov 4, 2022

A/B Testing yaparak mail dönüşümlerimizi nasıl arttırdık? — kovan studio

Bir süredir müşterilerimize attığımız mesajların etkisini arttırmaya çalışıyoruz. Etkiden kastım da anladığınız üzere mesajın amaçlanan davranışa dönüşmesi. Konu müşteri ilişkileri ve memnuniyeti olunca, ana çember her zaman müşteri deneyimini iyileştirmeyi hedeflemek, daha sonra da bunun nasıl mümkün olabileceğine göre yönlendirmek oluyor. Eee, neyi amaçlıyorsanız onu yaz diyebilirsiniz. Evet, net ve…

Saa S

4 min read

A/B Testing yaparak mail dönüşümlerimizi nasıl arttırdık? — kovan studio
A/B Testing yaparak mail dönüşümlerimizi nasıl arttırdık? — kovan studio
Saa S

4 min read


Jul 25, 2022

Kendimce yorumlama: The Tyger, William Blake

Şiir çevirisi mümkün müdür? Teknik olarak evet, ama kelimeler kağıda dökülmeye başladığı zaman işler pek de öyle ilerlemiyor. Şiir, kelimelerin çoğu zaman güzelliği ve ezgisi için seçildiği bir yazı türüdür. Ama, o güzelliğin arkasında, her şey anlamla ilgilidir. Yağmurlu bir geceden bahsederken hüznü ifade etme sanatıdır şiir. Kelimeler bir dilde…

Translation

2 min read

Kendimce Yorumlama: The Tyger, William Blake
Kendimce Yorumlama: The Tyger, William Blake
Translation

2 min read


Feb 4, 2022

In-app mobile app updates to create *real* engagements

Announcing mobile app updates on App Store? Yes, the most ordinary way of engaging your users with app updates. But, most people (including me) update their apps automatically, and I have to admit that we don’t even check the version history of an app. …

Mobile App Developers

5 min read

In-app mobile app updates to create *real* engagements
In-app mobile app updates to create *real* engagements
Mobile App Developers

5 min read


Dec 6, 2021

How to Make A New Feature Announcement in 5 Steps?

When you buy a new hat, you immediately take a selfie and share it on Instagram. When you write a recent article, you publish it on Medium. When you create a new meme that can go viral, you directly tweet it. Then, why don’t you make new feature announcements right…

Release Notes

7 min read

How to Make A New Feature Announcement in 5 Steps?
How to Make A New Feature Announcement in 5 Steps?
Release Notes

7 min read


Nov 12, 2021

5 NPS Best Practices for B2B SaaS

Have you ever received an email about evaluating your experience after using a service or tool for your business? That was a rhetorical question; of course, you have. SaaS companies mostly ask for a rating of your satisfaction and experience at certain times. …

B 2 B

6 min read

5 NPS Best Practices for B2B SaaS
5 NPS Best Practices for B2B SaaS
B 2 B

6 min read


Oct 24, 2021

Review on Simone de Beauvoir’s All Men Are Mortal: The Burden of to Be

“If you live long enough, you’ll see that every victory turns into a defeat.” once said, Simone de Beauvoir. There is no point in life; it only becomes more meaningless and painful as time goes on. The Book Apart from being a political activist, a feminist, and an intellectual, Beauvoir is a…

Existentialism

6 min read

Review on Simone de Beauvoir’s All Men Are Mortal: The Burden of to Be
Review on Simone de Beauvoir’s All Men Are Mortal: The Burden of to Be
Existentialism

6 min read


Sep 23, 2021

How to Sell SaaS B2B? 5 Strategies And Real Examples to Boost Your B2B SaaS Sales

It might be easier than ever for companies to buy software, but that doesn’t mean it is easy for companies to sell software. In today’s B2B SaaS sales, the service is meant to be sold, not bought -which means that businesses must take an active role in educating, engaging, nurturing…

B 2 B Marketing

10 min read

How to Sell SaaS B2B? 5 Strategies And Real Examples to Boost Your B2B SaaS Sales
How to Sell SaaS B2B? 5 Strategies And Real Examples to Boost Your B2B SaaS Sales
B 2 B Marketing

10 min read


Aug 17, 2021

Why Are Your Release Notes Not Being Read? Fight Against 5 Release Notes Worst Practices

Everyone keeps talking about release notes best practices… What about the worst ones? What about the release notes that people get bored while reading -that people don’t even bother to read? Companies are getting used to the fact that some people do actually read release notes. However, still not fully…

Release Notes

4 min read

Why Are Your Release Notes Not Being Read? Fight Against 5 Release Notes Worst Practices
Why Are Your Release Notes Not Being Read? Fight Against 5 Release Notes Worst Practices
Release Notes

4 min read


Aug 17, 2021

How to Ask for Feedback? 7 Smart Ways to Collect Customer Feedback to Improve Customer Experience

How hard it could be to ask for feedback? It is all about customers these days — 84% of companies that work to improve their customer experience report an increase in their revenue. Everyone agrees that customer feedback is essential to improve customer experience. …

Feedback

6 min read

How to Ask for Feedback? 7 Smart Ways to Collect Customer Feedback to Improve Customer Experience
How to Ask for Feedback? 7 Smart Ways to Collect Customer Feedback to Improve Customer Experience
Feedback

6 min read


Jul 2, 2021

SaaS Onboarding Best Practices to Improve Customer Success

Taking a trip? It always sounds easy. But, once you get on the road, it becomes harder. It would be best if you had your roadmap with you. Otherwise, you may get lost. Similarly, people may admire your product and think of a subscription. However, if you cannot manage an…

Customer Experience

5 min read

SaaS Onboarding Best Practices to Improve Customer Success
SaaS Onboarding Best Practices to Improve Customer Success
Customer Experience

5 min read

Zeynep Serra Avan

Zeynep Serra Avan

19 Followers

passionate about SaaS marketing, and blogging. @serraavan on Twitter.

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